Largest ever Electronex Expo in Melbourne

Electronex – The Electronics Design and Assembly Expo at the Melbourne Convention and Exhibition Centre from 10–11 May 2023 is a sellout. The event has been enthusiastically supported by local and international exhibitors with many companies launching and showcasing new products and technology at this year’s event. It will be the largest show to be held since the event was launched in 2010 with over 100 companies represented at the expo.

Exhibitions throughout Australia are experiencing strong attendances post COVID-19 as trade visitors welcome the return of face-to-face exchanges to discuss their specific requirements and find solutions with suppliers and industry experts. Electronex is Australia’s major exhibition for companies using electronics in design, assembly, manufacture and service in Australia, and over 1500 engineers, designers, managers, service technicians and other decision-makers are expected to attend over the two days.

In another first, Electronex will be co-located with Australian Manufacturing Week with trade visitors now able to visit both events on the Wednesday or Thursday to see the entire spectrum of the latest products, technology and turnkey solutions for the electronics and manufacturing sectors. A series of free seminars will also be held on the expo floor with visitors able to walk up on the day and hear about the latest hot topics and technology advances in the electronics industry. The seminar program can be viewed on the show website.

SMCBA Electronics Design and Manufacture Conference

The SMCBA Electronics Design and Manufacture Conference will also be held at Electronex featuring sessions and technical workshops from international and local experts. The keynote “Securing the Electronics Future: Technological Sovereignty Through Innovation & Collaboration” will be presented by Cheryl Tulkoff, an experienced executive director, teacher and author with over 30 years of experience in the electronics industry.

Focused on reliability and failure analysis, Tulkoff has a passion for accelerated product development while improving reliability, optimising resources and improving customer satisfaction. The keynote will emphasise the importance of developing secure, reliable, and sustainable electronics manufacturing and the need for increased international cooperation between industry, government and academia to promote innovation. Ultimately, by working together to advance the electronics industry, we can create a more secure and prosperous future for all.

Cheryl will also present “The ABCs of DfX in Electronics Manufacturing”. Design for Excellence (DfX) is based on the concept that optimising a product early in the design process is far more effective than addressing problems later. Do some of your design practices limit long-term product success? Is the design process focused solely on meeting a narrow set of defined requirements? Having a broad knowledge of the entire product life cycle — from cradle to grave — dramatically improves productivity, reliability and sustainability. ‎Common barriers and mistakes will be discussed, along with practices that can be immediately implemented.

Phil Zarrow from ITM Consulting, who is well known for the popular podcast Board Talk, will conduct a workshop “SMT Assembly Troubleshooting and Process Optimisation”. Another presenter, Jasbir Bath from Bath Consultancy, has over 25 years of experience in research, design, development and implementation in the areas of soldering, surface mount and packaging technologies. He will present two workshops: “SMT Process Setup” and “SMT Process Development”. Audra McCarthy, CEO Defence Teaming Centre Inc, will also present “The role of the Australian electronics sector in establishing a sovereign defence industry capability”. The full conference program can be viewed at https://smcba.asn.au/conference.

At the last expo in Melbourne in 2019, in a post-show survey 98% of visitors said Electronex was beneficial for their industry and it won’t return until 2025, so don’t miss it! Visitors can register for free at www.electronex.com.au.

What: Electronex Expo and SMCBA Conference

When: 10–11 May 2023

Where: Melbourne Convention and Exhibition Centre

Web: www.electronex.com.au | https://smcba.asn.au/conference